Privacy Policy
Venture Products Inc. ("Ventrac")
Last Updated: March 16, 2026
-
Ventrac's Commitment to Your Privacy
Venture Products Inc. ("Ventrac," "we," "us," or "our") is committed to respecting and protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard Personal Data when you use our websites, content, mobile applications, products, visit our premises, or otherwise interact with us (collectively, the "Services").
Where required by applicable law, we will obtain your consent before processing certain Personal Data. Your use of the Services is also subject to our Terms and Conditions of Use (the "Terms").
-
The Personal Data We Collect
Personal Data is information that identifies, relates to, describes, or could reasonably be linked to an identified or identifiable individual. We collect Personal Data from and about you from a variety of sources, and we endeavor to collect only information that is adequate, relevant, and limited to what is necessary for the purposes described in this Privacy Policy.
Categories of Personal Data
We may collect the following categories of Personal Data:
- Identifiers, such as name, mailing address, email address, telephone number, IP address, and similar identifiers;
- Financial Information, such as payment card information and billing details;
- Internet or other electronic network activity information , including device identifiers, browser type, operating system, access logs, and usage data;
- Location Information, such as approximate or precise geolocation derived from your device;
- Audio, Electronic, Visual, or Similar Information, including photographs, videos, service call recordings, or facility security footage; and
- Inferences, such as preferences or purchasing tendencies drawn from other Personal Data.
Sensitive Personal Information
Certain Personal Data we collect may constitute Sensitive Personal Information under applicable privacy laws, such as precise geolocation data, financial account information, and account login credentials. We use Sensitive Personal Information only for purposes permitted by law and do not use it to infer characteristics about you.
-
How We Collect Personal Data
Information You Provide Directly.
We collect Personal Data that you provide directly to us, including when you register products, request demonstrations, make purchases, submit inquiries, apply for employment, participate in promotions, or otherwise communicate with us.
Information Collected Through Resellers and Business Partners.
We may receive Personal Data from distributors, dealers, resellers, and referral partners in connection with the sale, servicing, or support of our products.
Information Collected Automatically.
We collect certain Personal Data automatically when you interact with our Services, including through cookies, analytics tools, and similar technologies. This information helps us operate, improve, and secure our Services and assess marketing effectiveness.
Information Obtained from Third Parties.
We may collect Personal Data from third parties such as service providers, analytics providers, advertising partners, social media platforms, trade associations, and public sources. Where you provide us with Personal Data relating to another individual, you represent that you have the authority to do so and that such disclosure complies with applicable law.
-
Cookies and Other Technologies
We use cookies, web beacons, analytics tools, and similar technologies to operate and optimize our Services, personalize content, conduct analytics, and support advertising activities.
Where required by applicable law (including in the EEA, UK, and Switzerland), we will place non-essential cookies only after you have provided affirmative consent through our cookie management tool. You may modify or withdraw your consent at any time through your browser settings or available opt-out mechanisms.
We use service providers to help us analyze patterns of user behavior on our Sites. These providers will collect your IP address and other information by automated means in order to report on your user activity. They may retain and use anonymized, aggregated data collected from users of our Sites in connection with their own businesses, including in order to improve their products and services. Authentication and tracking logs are used to compile user statistics. We use advertising brokers to advertise online. Ventrac and third party vendors such as Google use cookies to serve our ads to you on sites across the Internet based on your past visits to the Sites. Third parties may collect personally identifiable information about your online activities over time and across different Internet services when you visit our Sites.
Where our Sites interact with social media platforms such as Facebook, Twitter or YouTube, these platforms may deploy persistent cookies which will be kept on your device until their expiration or earlier manual deletion. If you use these functionalities, the plug-in and its content are loaded directly from the social media provider's servers and included in the website by your browser. We cannot influence which Personal Data the social media provider will collect about you. For more information, please see the privacy notices of Facebook, Twitter, YouTube and others.
You may manage or block cookies at any time by adjusting the browser settings on your device. For comprehensive information on the subject of blocking cookies, please visit www.allaboutcookies.org . For information and to opt out of interest based advertising, you may also access the tools provided on any of the following sites: https://digitaladvertisingalliance.org , www.youronlinechoices.com , and www.networkadvertising.org/choices . Note that clearing cookies from your browser will remove the above opt-outs because they are stored in cookies.
To comply with certain laws, Ventrac may ask for your consent to set the cookies described above. When you arrive on the Site, a banner informing you of the types of cookies we use will appear. By clicking “continue” you expressly consent to the use of such cookies. Once your consent has been provided, this message will not appear again when you revisit the Site. If you do not click “continue,” your continued use of the Site will indicate your implied consent. The banner will remain, and we will set only the cookies for which implied consent is sufficient. If you, or another user of your computer, wish to withdraw your consent at any time, you can do so by altering your browser settings or by selecting the opt-out options above. In some instances, when you opt-out, a new cookie (Opt-Out-Cookie) is placed in your web browser. This tells the third party provider to cease data collection from your browser and prevents advertisements from being delivered to you.
Manage Your Ventrac.com Cookie Settings -
How We Use Personal Data
We use Personal Data for legitimate business purposes, including to:
- Provide, operate, and improve our products and Services;
- Process transactions, warranties, rebates, and returns;
- Communicate with you and respond to inquiries;
- Conduct marketing and promotional activities;
- Manage recruitment and employment applications;
- Detect, prevent, and respond to fraud, security incidents, and misuse;
- Comply with legal obligations and enforce our rights.
Legal Bases for Processing
Where required by applicable data protection laws, including the EU and UK GDPR, we process Personal Data based on one or more of the following legal bases: your consent; performance of a contract; our legitimate interests; or compliance with legal obligations.
-
Disclosure of Personal Data
We may disclose Personal Data to:
- Our affiliates and business units;
- Distributors, dealers, and business partners in connection with the Services as permitted by law, and where required by law, subject to your consent;
- Service providers and vendors who perform services on our behalf;
- Marketing, communications, and advertising partners;
- Legal and regulatory authorities where required by law; and
- Other parties in connection with corporate transactions such as mergers, acquisitions, or asset sales.
We do not sell Personal Data in exchange for monetary consideration. However, we may share Personal Data with third parties for purposes of cross-context behavioral advertising or targeted advertising, as those terms are defined under applicable U.S. state privacy laws. You may opt out of such sharing as described below.
-
International Data Transfers
Your Personal Data may be stored and processed in the United States or other countries where we or our service providers operate. Where required by law, we rely on approved data transfer mechanisms, such as Standard Contractual Clauses or adequacy decisions, to protect Personal Data transferred internationally.
-
Your Rights and Choices
Your privacy rights vary depending on your location and applicable law, but may include the right to:
- Access and obtain a copy of your Personal Data;
- Correct inaccurate Personal Data;
- Delete Personal Data;
- Object to or restrict certain processing;
- Opt out of targeted advertising, sharing, or certain profiling;
- Limit the use of Sensitive Personal Information; and
- Appeal decisions regarding your privacy rights requests.
You may exercise these rights, to the extent they apply to you, by completing this form (if you are located in the European Economic Area, UK and Switzerland) or this form (if you are located in the US). US residents may also contact us by phone: 1-844-521-2381. Note, however, that we may request certain reasonable additional information (that may include Personal Data) to help us authenticate your identity, your request, and/or to clarify or understand the scope of such requests.
You also have choices about how we communicate with you and how we process certain Personal Data about you. You may opt-out of receiving marketing or other communications from us at any time by following the opt-out link or unsubscribe information in correspondence you receive from us. If you opt-out of receiving email from us or otherwise modify the nature or frequency of promotional communications, it may take up to ten (10) business days for us to process your request and you may continue to receive promotional communications from us during that period. You will continue to receive administrative messages regarding our services, or transactions you have entered into with us, even after opting-out of promotional communications.
You also have the right to opt out of cookie collection, as outlined above. Most web browsers automatically accept cookies, but you can usually modify this in your browser's settings. This may prevent you from taking full advantage of our websites or applications. Note our websites do not take any action in response to “do not track” signals that may be transmitted by some web browsers. Third-party advertising networks are not permitted to collect information about our users.
U.S. State Privacy Rights
Residents of certain U.S. states, including California, Virginia, Colorado, Connecticut, and Utah, may have additional rights under applicable state privacy laws. We will not discriminate or retaliate against you for exercising your rights.
Automated Decision-Making
Ventrac does not engage in automated decision-making or profiling that produces legal or similarly significant effects on individuals.
-
Retention of Personal Data
We retain Personal Data only for as long as reasonably necessary to fulfill the purposes for which it was collected, comply with legal obligations, resolve disputes, and enforce agreements. Retention periods vary by data type and context, such as customer records, marketing information, and employment applications.
-
Third-Party Sites and Services
The Services may contain links to third-party websites or applications. We are not responsible for the privacy practices or content of those third parties, and this Privacy Policy does not apply to them.
-
Children's Privacy
The Services are not directed to or intended for children under the age of 18, and we do not knowingly collect Personal Data from children under 18. If we learn that we have collected such information, we will take appropriate steps to delete it. By using our services, you represent that you are 18 years of age or older.
-
Data Security
We maintain physical, administrative, and technical safeguards designed to protect Personal Data consistent with applicable legal requirements and industry standards. While no security measures are infallible, we take reasonable steps to protect Personal Data against unauthorized access, disclosure, or misuse. You acknowledge that: (1) there are security and privacy limitations in computer systems and on the Internet which are beyond Ventrac's control; and (2) any such information and data, including Personal Data, may be viewed or tampered with by a third party while such information or data is being used, transmitted, processed, or stored.
-
Non-Discrimination
We will not discriminate or retaliate against you for exercising any rights afforded to you under applicable privacy laws.
-
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Where required by law, we will provide notice of material changes and obtain consent before such changes take effect.
-
How to Contact Us
To exercise your privacy rights or ask questions about this Privacy Policy, you may contact us:
By email: info@ventrac.comBy mail:Venture Products, Inc.Attn: Legal Department500 Venture Drive,Orrville, OH 44667All communications should be submitted in English where reasonably practicable.